Mall91
OVERVIEW
It is India’s largest social commerce and group shopping app.
Key Highlights
Challenges Addressed
- Building and maintaining a large user base.
- Ensuring high levels of user satisfaction amidst growing competition in the market.
Approach Implemented
Developed a robust eCommerce module to ensure seamless transactions and enhance user convenience. Implemented a robust referral program to attract and retain users, complemented by daily savings opportunities and appealing lifestyle deals to drive user engagement.
Results Achieved
Mall91 is India’s largest social commerce and group shopping app, boasting 45 million users, $30 million in Gross Merchandise Value (GMV), and a stellar 4.4-star rating. This has revolutionized India’s online shopping landscape, cementing Mall91 as a leader in social commerce.
Technology Stack
- Node.js for scalable backend development.
- Android for mobile application development.
- AWS for cloud infrastructure to support scalability and reliability.
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